Neil Gaiman

I read a sad case today of a young writer who had had her story rewritten into illiteracy by a so-called publisher, who then abused her in email when she wrote to complain. She wsn’t getting paid for her story — instead she was actually buying copies of the anthology to show people that she had sold a story. And I thought, it is time to remind the world, and to enlighten young writers, about…

Yog’s Law: 

Money flows towards the writer.

That’s all. All writers should remember it. 

When a commercial publisher contracts a book, it will pay an advance against royalties to the writer. Money flows towards the writer.

Literary agents make their living by charging a commission of between 10 and 20% on the sales that they make on behalf of their clients, the writers. When advances and royalties are paid by a publisher the agent’s percentage is filtered off in the direction of the writer’s agent but the bulk of the money still flows towards the writer.

If a publisher ever asks for any sort of financial contribution from a writer, they’re trying to divert money away from the writer, in direct contravention of Yog’s Law.

If an agent ever asks for up-front fees, regardless of what they call them (reading fees, administration costs, processing fees, or retainers), then they are trying to divert money away from the writer, in direct contravention of Yog’s Law.

It’s a brilliantly simple rule. We should thank James D Macdonald for it in the best way there is. Buy his books

Money flows toward the writer.

No, that doesn’t mean that the author should get paper and ink for free, or that he won’t pay for postage. It does mean that when someone comes along and says, “Sure, kid, you can be a Published Author! It’ll only cost you $300!” the writer will know that something’s wrong. A fee is a fee is a fee, whether they call it a reading fee, a marketing fee, a promotion fee, or a cheese-and-crackers fee.

Is this perfect? No. Scammers have come up with some elaborate ways to avoid activating it. But it’s still a good and useful tool, and will save a lot of grief. Any time an agent or publisher asks for money, the answer should be “No!”